We organised the annual event for Avito Real Estate in the company's office — on the 15th floor of the business center on Lesnaya Street. But the guests could not believe that everything was happening in a familiar office space, because the AVANTAGE PROJECT team created a completely different reality, turning the whole floor... into the film set of a new movie by cult director Wes Anderson.
From the start the guests were introduced to the game — they were given unique "roles", which at a certain moment had to be played directly in the camera’s frame. The appearance of the guests, the images of the organisers and staff, the general atmosphere, the interior design and decorations — the whole event was imbued with the spirit of Wes Anderson's films.
For those who could not prepare an outfit in advance, there was a costume and make-up room.
The guests were greeted with activities, themed decor and photo zones, a host in the form of concierge Gustav and his faithful lobby boy. The final touch was amazingly tasty cakes in a box from Mendl's confectionery, in full imitation of the original from the film The Grand Budapest Hotel.
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